Friday, November 30, 2012

Writing an Essay With a Strong Introduction

With any essay, the introduction can either give you a good start or destroy any chance that you'll write a good paper. Make an impact on your readers by following these tips to writing a good introduction.
Start by thinking of what your thesis will be. Have the whole idea for the thesis laid out in advance. Your main idea is the ultimate factor in structuring how your entire essay will be laid out. Thus it must plainly articulate your viewpoint and the way you intend to justify that view within your report.

A good introduction means a strong thesis. Don't just baldly make a claim as your thesis statement such as "Robert Jones was a good man" - try "Robert Jones is a good man because he is generous and committed to being a good citizen" - do you see the difference between those two sentences? The second sentence is clearly stronger and contains information that builds the bridge to your next three paragraphs. With clear and descriptive words like those, your introduction will let readers know instantly what you'll be arguing in your essay.

Begin your writing forcefully to gain immediate interest. Once your thesis is developed, you will need to think about how to compile your introduction so that it will concur with your thesis statement. In order to instill interest in your reader, the paragraph's opening sentence must be strong. The beginning sentence should be somewhat specific. Try to be as specific as possible, a general statement is also a pointless statement. If people know that Robert Jones was a good man, it won't lure them in. Using a phrase such as, "God made both good and evil however with Robert Jones was produced he was visualizing perfection." - see, this comment is not vague at all. That is how you need to start your paragraph if you want readers not to lose interest.

Writing an Essay With a Strong Introduction

Now narrow down the focus to specifics from your introductory sentence. Once the opening sentence is done it is time to narrow the subject, while sticking to the thesis subject matter. Keep winnowing down and honing in on your introduction to a single main point. Just a couple of sentences that lead the reader to your thesis statement - which is the final sentence of the intro paragraph) are all that will be required.

Make sure your paragraph reads easily. With some focused sentences and then your specific and detailed thesis statement, your introduction will be done. You should re-read the essay several times to ensure that each sentence and paragraph connects to the next, to make a logical chain of arguments.  Once you've done this, then you will have written a good introduction that will act as a guideline for the rest of your thesis.

Writing an Essay With a Strong Introduction
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Tiffany Provost writes about essay writing and education for HowToDoThings.com.

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Monday, November 26, 2012

Article Writing - Sites That Pay

If you are a new writer, or even if you are a seasoned writer who is looking for new markets, it can be helpful to identify the websites that will pay for your writing. While these websites vary in the amount that they pay and the way that they determine how much they will pay for writing, they do have some things in common. Understanding how these sites work, exactly, can help you to make the most for your writing.

Here are some of the websites that pay for writing:

* Helium. While you may be reading this article on Helium, you may not yet know that you can make money on Helium. There are a variety of ways that Helium will pay for your writing. There are contests, the marketplace and other promotions, as well as pay-for-performance payments that can continue for many months or even years after you post the article. Helium is probably the most diverse of all of the websites that pay for writing, in that there are so many different ways you can make money on Helium.

Article Writing - Sites That Pay

* EHow. This website pays you for writing a "how-to" article. EHow lets the writer put in their article in a "steps" format. In other words, writing at eHow involves writing step by step instructions. EHow pays writers based on the performance of the article, sharing revenue with the writer.

* Associated Content. Associated content pays for writing in a couple of different ways. For some topics, they will pay a small fee up front (usually around .50.) For other topics, they will only pay based on performance. Unlike Helium, Associated Content pays based on the number of page views that an article gets, rather than sharing revenue with the writer directly.

* Constant Content. Constant Content is more of a broker than it is an article repository. Essentially, you can browse through the various article requests at Constant, and then write articles to fill those requests. You then get paid if the article is accepted.

There are many other websites that will pay for writing. These are merely several of the most popular ones. In addition, there are many web sites such as scriptlance and elance where you can find clients who will pay for writing, as well.

Article Writing - Sites That Pay
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Bob Younce is a professional freelance writer living in Linwood, Michigan. Bob loves helping new writers improve their craft and fully realize their dreams.

Subscribe to his blog at http://www.writing-journey.com and check out his Roadmap for starting your freelance writing business

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Thursday, November 22, 2012

How To Write A Thank You Letter After An Interview - A Simple Formula for Uniqueness

Sending a thank you letter is as important as interview preparation. But they're tough to write, so people either tell themselves that not sending one doesn't matter, or they procrastinate until it's too late and almost pointless anyway. But anyone who tells themselves that foregoing a fundamental rule of etiquette doesn't matter, not only taints themselves in the mind of the interviewer, but misses two additional opportunities to sell.

A thank you letter is an additional sales piece. As I've said before, you're selling a product and the product is you. So beyond the reason of etiquette, the letter sells you as a polite person who recognizes that the interviewer gave them something valuable: time and consideration.

A fundamental rule of sales is to keep the product in front of the buyer and reinforce its benefits. So beyond the etiquette, the letter gives you ample space to comment on what you liked about the company, why your skills are of benefit to them, and how much you're interested. If something wasn't tied up, or was left unsatisfactorily, you should use the space to further address the issue.

How To Write A Thank You Letter After An Interview - A Simple Formula for Uniqueness

When you miss the opportunity to reinforce your skills and tie them to the job requirements, you miss a chance to sell. When you fail to address a concern or answer a question and leave it to fester in the mind of the interviewer, you've failed to overcome an objection. And if a buyer has an objection to the product, if it isn't addressed, the likelihood of the sale is slim.

The third opportunity missed by skipping the thank you letter is the chance to keep your name in front of the buyer. Read newspapers? Watch TV? See the same ads over and over and over again? It's somewhat the same principle - if you keep your name in front of the hiring authority, they're more likely to remember you.

Thank you letters are one of the reasons it's important to take notes during an interview. Not only does it show good attention to detail, it saves you from having to scrunch your face up trying to remember some of the information you learned about the company and position during the interview. Because if you met with three separate people during one visit to the company, that's three thank you letters....three different thank you letters.

So let's look at how to create one of these so that it becomes a less odious task.
First paragraph Open with the obligatory thank you and include how you enjoyed the meeting. Say why. Maybe the people you met were exceptional. Perhaps their company philosophy was exactly what you had hoped for. Or they need to overhaul a department and you can't wait to sink your teeth into it because that's what you've got a stellar track record of doing. It doesn't matter. Pick something out, and put it down. But make it real. Second paragraph What took place during your interview? Pull out a piece of information that pleased you, say what it was, and tell them why. For instance: I was particularly pleased to find that X company/the opportunity/your management style has/was/is/does whatever. This is exciting because...... . You can expand on whatever it is for a few sentences by elaborating: how it relates to something you've experienced and liked -- or didn't like. Discuss a particular aspect of the job you find appealing and reiterate why you'd be successful at it or how long you've been performing it or how similar it is to something you've done in the past. Third paragraph You can add a similar paragraph if the second was fairly short. Or you can wind it up if it was a bit lengthy. If there was something that came up that needed clarification or about which they were dubious, address it and clear it up here. Fourth paragraph Wind it up. Re-iterate your interest. Be enthusiastic! Leave the job speak behind. If you really want to be hired, let your interest shine through. There's nothing wrong with coming right out and saying, "I'd love to work with X company!"
Caution: Don't start every sentence with "I". It may be the easiest way to write the letter but it's not only repetitive, it's a turn off and egotistical. This process is about you getting a job, but it's about what they get out of it if they hire you.

If you really want the job, the letter will be easy to write because it will contain genuine impressions and sentiments. If you choose to skip the letter, perhaps you don't care if you're hired or not. But make that decision yours and withdraw from the process instead of letting the decision be made for you.

How To Write A Thank You Letter After An Interview - A Simple Formula for Uniqueness
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Prior to starting her firm, VisionQuest, Judi Perkins was a search consultant for 25 years in both the contingency and retained market, including a short stint in the temporary and local permanent placement markets. She has owned her own firm and successfully assisted numerous repeat clients in hiring all levels of management. To sign up for her newsletter and learn thousands of powerful concepts to find your perfect job go to http://www.findtheperfectjob.com.

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Monday, November 19, 2012

Article Writing - How to Summarize an Article

So you have a lengthy article and you want to learn how to summarize your article in an effective manner. You can write a summary in just five minutes. Here is how to do it.

Step 1: Start writing your summary immediately.

Don't sit there and think about what to include in your article summary. Start from the beginning of your article and start writing immediately. Your article has numerous paragraphs. Start from the first paragraph.

Article Writing - How to Summarize an Article

Step 2: Pick the most important sentence in each paragraph.

Always start by picking just one sentence from each paragraph. Notice that in every paragraph, there is a key message. If this key sentence doesn't exist, create one for your summary. You should use no more than 2 sentences to summarize each paragraph.

Step 3: Link all the key sentences together.

A summary is like a mini-article for your main article. When you pick sentences from the paragraphs, they may appear to be disconnected. Now is the time to do some "stitching" work. When you are finished, reread the summary again to make sure that the words are flowing nicely.

When writing summaries, do not add anything that you have not written about in the article body. The summary is supposed to be a short paragraph that sums up all the key points. If you add extra materials, they won't seem to fit. Your readers may also be confused because something new just popped up from nowhere.

With practice, you should be able to write summaries in record time. Try to beat my personal best of 2 minutes! - (Well, it's a really short summary.)

Article Writing - How to Summarize an Article
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Want to learn how to get to the top of Google using Article Marketing?

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Thursday, November 15, 2012

Article Writing & Copywriting Secret - How To Make Your Article TITLE Sell

Most authors are wasting their time producing dozens to hundreds of high quality articles that never reach a fraction of their traffic potential. It's a darn shame.

When I review the behind-the-scenes traffic statistics on millions of articles that have produced millions of monthly page views in my article content lab...ONE thing is clear: All articles are not created equal even when everything about them is identical except for the TITLE.

The reason is probably not what you think.

Article Writing & Copywriting Secret - How To Make Your Article TITLE Sell

If you've been schooled on traditional copywriting, you know that in the offline world, the headline determines as much as 95% of the success of the book or article. This statistic takes into consideration what makes the book title successful: Whether a human buys it or not.

Article Writing on the Internet is a whole different story because of the way your articles reach humans who have an interest in them.

MYTH: Most people will read your articles because they came to a website and started browsing just like they do if they were to have gone to a local book store to find a book of personal interest.

FACT: Wrong! Most people will search the Internet using one of the major search engines and they will be putting in between 1 to 5 keywords that are related to the topic of the article or information they are looking to locate. The search engines will then deliver results that best match the human's interest.

YOUR GOAL: To have your articles show up in the search engine results for the keywords and topics that are most related to the content of your article.

HOW?

You must embrace this TITLE creation & traffic-building truth:

The first 3-5 words of your TITLE determine the success of your article in terms of how much traffic your article will generate back to your website. Success can only be had when you create keyword rich titles for your articles that match the most commonly searched keywords for your topic.

How to determine which keywords are rich and the right ones to use for your article?

You'll need a keyword research tool. Some are free and some are fee-based. Overture.com has a popular keyword research tool that shows you the most common search results from the Yahoo search engines directory. If you want to see what's on "Google's Mind" you can try one of their current beta tools called "Google Suggest":
http://www.google.com/webhp?hl=en&complete=1

Whether you use a web-based keyword research tool or invest in one of the more advanced application level software keyword research tools, it's critical that you learn know how to do keyword research.

A "Good" vs. "Bad" TITLE Example:

Here is an example of the difference between a non-keyword rich TITLE vs. a very keyword rich TITLE that is proven to perform better in terms of traffic creation:

Bad TITLE Example:

"Top 9 Ways You Can Acquire Fractional Jet Ownership"

Excellent Keyword Rich Title Example:

Fractional Jet Ownership - 9 Strategies to Help You Acquire Your Private Jet

Why is it more effective?

Because it does not waste the first 3 words of the title with meaningless garbage words like "top" or the number "9" or "ways"...and gets right to the important words that might be found when someone is using a search engine to research a topic related to your article.

You'll also notice in my example that I included the word "Private" Jet. Why? Because my keyword research said that people who search for fractional jet also search for the word "private jet" and therefore I wanted to boost the chances that my title would be found by a larger number of potential visitors to the article.

Two recommendations on what NOT to do:

1) Don't include garbage characters in your TITLE such as quotes, tildes, asterisks or anything else that a search engines has to work hard to discard in order to understand the TITLE of your article.

2) Do not engage in any search engine spam technique by having keyword rich TITLES that have nothing to do with the topic of your article. You'll only be hurting yourself as the search engines already aggressively filter out bad behavior like this.

YOUR INTELLIGENT KEYWORD RICH TITLE COPYWRITING CONCLUSION:

If you want to maximize your results from any article writing strategy, you must master keyword research so that you can create keyword rich and intelligent article TITLES. Your pay off will be massive amounts of traffic to your articles and website thanks to the search engines who love smart keyword rich TITLES!

Article Writing & Copywriting Secret - How To Make Your Article TITLE Sell
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Christopher M. Knight invites you to submit your best quality original articles for massive exposure to the high-traffic http://EzineArticles.com/ expert author community. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links intact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://EzineArticles.com/submit/

(c) Copyright - Christopher M. Knight. All Rights Reserved Worldwide.

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Monday, November 12, 2012

Complaint Letters: How to Respond in 7 Simple Steps

Ask many small business owners what goes into providing great customer service and you have answers such as, being polite, serving promptly, keeping your promises etc. But in this hi-tech age, we tend to forget that the humble letter has just as an important role in ensuring good customer service. Yet how many times have you received a 'letter of apology' which makes you even more dissatisfied? The message it conveys, the language used - all designed to wind you up!

With some careful thought, a well-crafted letter can provide comfort to a complaining customer and enhance your reputation as a customer-focused business. In this article I am going to share some tips on how to write a great letter.

What are you writing for?

Complaint Letters: How to Respond in 7 Simple Steps

To write a great letter you have to be in the right frame of mind. Are you writing to handle a complaint, answer a query or to thank them for placing an order? Framing the letter in the right context means you will use the appropriate language and the tone will be right. Try writing a thank you letter as if you are responding to a complaint - the message is totally different.

Before putting pen to paper, think for a minute and decide what your aim or goal is.

State your purpose

Start off by summarising why you are writing. Open your letter by saying that you are responding to a query, or to resolve a problem they have had. This set out to the reader why you are contacting them and puts them in the right frame of mind to accept your message. An opening summary will grab their attention.

Include a W.I.I.F.M.

No, this is not some obscure radio station! WIIFM stands for 'What's in it for me?' To truly engage your customer and get them on your side, you have to include a benefit for them. They have to get something out of your letter so they feel satisfied. What could their WIIFM be? Their complaint may be resolved; they may get a discount voucher; a priority service the next time they use you. If the compliant is a minor one, a simple, heartfelt apology may be enough!

Study your letter carefully and make sure you have a WIIFM moment.

Don't say 'I'

Wherever possible, avoid littering your letter with I's. The reader will find it hard to link with you if they receive 'me, me, me' letters. Review your letters and wherever possible substitute 'I' with 'you'. Change the focus to the reader. Make them feel valued.

Write as you speak

I forget the number of times I have received letters, which read as if they were written in the early 1900's! Packed full of boring, stiff and outdated language - too formal. Your writing style should reflect the way you talk. After all, providing good customer service is partly down to how you interact or communicate with your client and letters play an important role.

So, review your letters and get rid of those phrases you learnt in school letter-writing lessons!

"Please do this..."

Having written a great letter, you don't want it to tail off into nothing. Have a clear action-orientated close. Make sure your reader knows what you expect him to do next - "call me so we can discuss this idea in more depth", "Fill in the attached form and pop it in the post", "send me an order" (a bit strong perhaps but certainly to the point!).
A resounding call-to-action is a great way to finish a letter and leaves the customer in no doubt what he has to do next - another element of good customer service.

Ask someone to check your letter

If you are writing a very important letter or one containing a complex message, it's wise to ask someone to proof read it. This is not just to check your spelling but also to check readability. Is the structure of the message you wish to convey clear and understandable? You'll be amazed by what someone else will pick up which you have completely missed!

So, there you have it. Some useful tips on how to write a superb letter, which will further enforce your image of providing exceptional customer service.

© Robert Warlow
Small Business Success

Complaint Letters: How to Respond in 7 Simple Steps
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Small Business Success is a resource dedicated to helping small business owners be more successful. If you are looking for a regular flow of ideas and tips then subscribe to Small Business Success a free newsletter, which provides you with quick tips, ideas and articles. Visit http://smallbusinesssuccess.biz

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Wednesday, November 7, 2012

Format For Writing a Newspaper Article

Writing articles for newspaper is such a rewarding experience as you can share information to thousands of people. If your articles are of high quality, you can potentially make a living by sinking your teeth into this endeavor. Before you can make that happen, you will need to learn how to write newspaper articles using the correct format.

1. Headline. This is the part where you tell your readers what your topic is all about. You can use your headlines to draw more attention by making them punchy and very descriptive. Your target readers must have a solid idea about the gist of your content by just looking at your headlines.

2. Byline. This is the part where you include your name as the author of your article. Just beneath this part, you can indicate the date when the article was published.

Format For Writing a Newspaper Article

3. First paragraph. This is the most important paragraph when writing newspaper articles. Thus, it must be well-written, highly informative, and content-rich. Your readers must find all the important information in this part. You must also be able to answer all the questions that they might have in mind.

4. Succeeding paragraphs. Depending on the data that you have gathered, you can use your succeeding paragraphs to present supporting data and quotes from key people involved in your chosen topics.

5. Additional information. This one is optional. If you are writing an article as a follow up on the news that you have reported in the past, you should give your readers background information. This can help in promoting better understanding.

Format For Writing a Newspaper Article
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By the way, do you want to learn more about using articles like this to drive traffic to your website and increase online conversions?

If so, I suggest you check this out: article marketing traffic.

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Monday, November 5, 2012

Writing Business Articles? Follow These 5 Steps to Business Writing Success

Business articles are a great way to let readers searching the Internet know everything about your new or existing company, and what you can offer them in your unique products and services.

You may be a company that only does business on the Internet, or a Brick & Mortar retail store that would like to increase their online presence via your web site to create additional exposure locally, nationally, or worldwide, and start increasing your customer base.

No matter what type of business approach you take, you will realize that finding a variety of marketing avenues to reach new potential customers is one of the most important components for the growth of your new or well-established business.

Writing Business Articles? Follow These 5 Steps to Business Writing Success

When you finally decided to test the waters in article writing because you wanted to add it to your overall marketing plan, I'm sure you will quickly realize that this is a very powerful, yet cost effective way to reach enormous amounts of targeted traffic!

However, in order to reach your desired traffic online, you must not only create value added, informative and creative articles, but you must place them on the Internet for people to find and read. If you're not sure where to start, you can use my 5 simple article-writing steps as a guideline, and create your own writing style and article distribution plan that will work best for you:

Tip #1: Have a complete understanding of the business you're in, the product and services you offer, and don't over sell and underachieve your readers!

I'm surprised how many times I read an article where some company is telling me they will offer you the world, and when you visit their web site, it looks like they actually do offer you the world, a lot of dirt, and the some of that smelly stuff.

Example: Company XYZ expresses that they're #1 in customer service online, and when you provide a link to your site for your readers to view your claim that you wrote in your article, the reader navigates your site, and quickly they notice you have no access to a live customer service chat service, any toll-free numbers to reach a customers service specialist, and all you're providing them is an email address saying that you may get back to them sometime after the summer beach season is over. If you don't offer the best customer service on the Internet or planet, don't even think for a minute to convey that message to your readers.

Tip #2: Don't get business article writing mixed up with a press release!

Writing press releases are a good way to get the message out that your company offers a unique and exclusive product in the market, and you want to introduce it with a bang, or that your business just hired a top executive that will drive your company shares straight up in the stock market. Writing your business article is slightly different, you want to use your article to express your company's best features and benefits offered.

Write about how you can save time and money, or give them a better lifestyle, how about your products/services offer customers that give them complete "Peace-of-Mind". Believe it or not, people do searches to find your products and services to either solve a problem, or possibly to fill a desired need they have. You have to tell them how you're going to solve their problems, and fill their needs, and put it in writing.

Tip #3: Find out who your readers are, and write your article in their language!

Nothing is worse than when I come across an interesting article, and I find out halfway through, there is a completely different language that I don't understand. There are many business writers that have a technical writing background, and when they communicate their message in the article, readers may stumble on your article that is saturated in technical mumbo jumbo that only tech savvy individuals understand.

When you start preparing to write you article, think about your people you want to reach, and who will be interested in reading your information, because if you're writing for the non-technical person, and you put a ton of information that the average individual won't understand, your message will definitely be lost and your readers you're trying to attract will move on and find another article that is easier to read.

Tip #4: Once you have written the perfect article, now you want to know how to reach your targeted readers!

You wrote the perfect article, and it is jam packed with your features and benefits. You're telling your potential readers how to reach you, but they won't be able to reach you if you don't take the steps to get your article out there on the web.

The best way to get your company article distributed is through ezine and article distribution directories. You may decide to only submit your articles to a select few of the top article directories that offer a high volume of traffic, but I would suggest that you consider also submitting to a variety of smaller ones, because you never know where they will be picked up from and prominently placed for inbound traffic.

One of the biggest changes happening with article directories is that you will find more niche targeted business content distribution sites that focus on your related themes. Highly consider these sites, because they not only offer you more category options, these sites will eventually be classified as an authority site on your specific business topics.

Tip #5: Your Author Bio can make or break the goal of your article!

Believe it or not, but your Author Bio is probably the most important piece to your article puzzle! You worked very hard on your article, and you took the time to make sure your message was clear and to the point, but what I find with many well-written pieces is that they end with a very weak author bio. It's like winning your customer over with a knockout presentation, and then not asking for the sale.

The same goes with your Bio, you should not over sell, but you definitely should let your readers know you're the expert, and that everything you talked about in your article will be explained in more detail once they click through your hyperlinks. If you're talking about a specific product or service and you have several pages with more information, normally most directories will allow you to place up to a maximum of three links including your main index page. Take advantage of this, and always maximize your links that will give you many optimizing opportunities.

These tips are pretty straightforward, and most of you would consider them to be common sense, but even the best article writers sometimes get off track, and may forget some of the fundamentals of writing. It's always good to get some outside tips to get you right back on track. Take my advice and use it as a tool to help you design your own writing style, and before you know it, your article will be flooding the Internet with business flair!

Writing Business Articles? Follow These 5 Steps to Business Writing Success
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William is an online Web Publisher and designer of his own business and personal websites. William runs his business mainly from his home located in Winnipeg, Canada, and when he is not writing or designing new sites, he spends much of his time with his family. William encourages anyone interested in starting their very own Internet based business to contact him if they would like to learn more on necessary tools and skills to be successful online! All you have to do is visit his official website at: BilMarWebPublishing.com for more details on how he can get started on the right track to your very own business online and achieving the benefits of working from your home.

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